Website Redesign or Refresh? What’s Best?
The world of web design is constantly evolving, and businesses need to keep up with the latest trends and technologies in order to remain competitive. When it comes to improving the look and functionality of
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18 Excellent Reasons To Start A Personal Blog
Why start a personal blog? You can use it for many different reasons. It gives you the freedom to express yourself and be yourself. It can also be an excellent platform for self-promotion. If your
From Blog Posts To E-Books In 4 Simple Steps
A lot of small business owners struggle with creating enough content for their websites. They don’t have time (or the skills) to write their own original content, so they rely on blog posts from third
6 Reasons Why You Need A Personal Website
Over the past few years, the number of business owners who don’t have a website of their own has dwindled significantly. Whether it’s to build a personal brand or add that “extra something” to their
How to Use Meta Tags to Boost Your SEO Rankings
Meta tags are an essential part of search engine optimization (SEO). They are snippets of code that provide information about a web page to search engines and website visitors. Meta tags can be found in
What Is The Role Of Backlinks In SEO?
When it comes to optimizing your website for search engine results, having a strong SEO strategy is essential. A crucial part of that strategy is understanding the role of backlinks in SEO. They are an
How To Build An Email List In 8 Steps
30+% of consumers prefer to receive promotional content through email – and 4 in 10 people say that newsletters are important to their purchasing decisions. If you’re a blogger or business owner looking to connect
How To Create A Keyword List For Your Website
Having a good keyword list for your website is essential for any successful SEO strategy. This list should be comprehensive, accurate, and targeted to the goals of your website. Despite how important this is, creating
8 Amazing Ways To Repurpose Content
Repurpose your content into multiple formats to help your content reach a wider audience. There are many ways to repurpose content for your business. You can repackage it for a different audience by updating it
Nail Your Local SEO In 8 Simple Steps
With so many competitors using digital marketing strategies to promote their business online, how can you make sure that your business stands out from the crowd? One of the most important things you can do
What Are The Most Important Pages Of A Website
There’s a lot of debate online about website structure. Should you use a mega menu? Should you use breadcrumbs? How much content should you include on your homepage? There’s a lot of conflicting information out
5 Reasons Why You Need A Great Website Copywriting
Your website is your best salesperson. It’s your gateway to new customers and your first impression of existing ones. When it comes to your website copywriting, you can’t afford to mess it up. Your words
Local SEO Strategy In 8 Simple Steps
Local SEO is something every marketer should be focused on in 2019. According to Google’s latest data, 6 in 10 consumers search for local businesses on their mobile devices. In fact, Google research shows that
7 Essential Website Design Principles To Follow
When it comes to website design, users want two things above all else: simplicity and clarity. These principles will help you create a site that effectively conveys your information and looks great at the same
Why You Need A Website For Your Business
Why do you need a website for your business? Having a website not only gives your business credibility but also shows your brand and allows you to reach a broader audience. It also gives you
What Type Of Website Is Best For Your Needs?
How do you know what type of website is best for your needs? There are blogs, websites, landing pages, and e-commerce stores. Actually, it’s more of a spectrum than a simple list — there’s a
How To Create A Killer About Page In 8 Steps
So you’ve got an awesome website. You’ve hired the right designer and have a killer logo. Your copy and design are on point. You even have killer content, and it’s all beautifully laid out and
7 Essential Steps Of Content Marketing
Content marketing helps you create great content your audience loves, while also promoting your business and building your authority in your industry. The first step to creating a successful content strategy is defining your goals.
11 Reasons Why Your Website Is Not Generating Leads
There are a number of reasons why your website might not be generating leads, and understanding the root cause can help you take corrective action. It could be that your website is not properly optimized
Can Video Content Improve Your SEO?
Are you wondering if video content can improve your SEO? In this article, you’ll learn about the benefits of video SEO and how you can optimize your videos for SEO. Google is becoming increasingly fond
How To Build Your Online Presence
Today, it seems like everyone wants to have an online presence. It’s not uncommon for people to have two or three social media accounts and hundreds of contacts on their smartphones. So where do you
7 Amazing Benefits Of Content Marketing
Content marketing is a marketing technique of creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action. Content marketing is a powerful
4 Types Of SEO To Boost Your Traffic
Search Engine Optimization is one of the most important aspects of digital marketing. Profitable businesses all have one thing in common; they dominate their market on search engines like Google and Bing. Depending on your
The ABCs Of Search Engine Optimization (SEO)
SEO stands for “search engine optimization.” It’s an umbrella term that refers to the tactics and strategies you can use to improve your rankings in search engines like Google and Bing. An effective SEO strategy
10 Reasons To Choose WordPress For Your Website
Are you considering the use of WordPress for your online business? Perhaps you have been advised to use WordPress by a friend or colleague. Or maybe you are seeing its benefits, but are not sure
The ABCs Of Content Marketing In 8 Steps
What the heck is content marketing? Content marketing is the process of creating and delivering valuable content to customers to attract and acquire new customers and retain customer loyalty. Done right, content marketing drives leads
8 Great Types Of Content Marketing
There are different types of content marketing. As marketers, we all face the same challenge: How do we drive more conversions? And, how do we do it in the most efficient way possible? Content marketing
How To Pick The Right Domain Name (According to Google)?
How to pick the right domain name for your brand-new business? Branding is an essential part of running a successful business because it influences how people perceive your company. But it’s not the only part.
Why You Need A Website For Your Business
Owning a business can be one of the most rewarding things in life. Until you finally have your business up and running, though, it can get little tough working nights and weekends just to make
12 Content Marketing Best Practices
Content marketing is one of the most powerful and effective marketing tactics out there. But it can also be incredibly confusing. Promoting your content is an essential part of content marketing. Without promotion, your content
Why Invest In Content Marketing?
79% of B2-B marketers believe content marketing is the future of marketing. So, why are so many businesses still investing in traditional advertising? The answer is simple: because they don’t know how content marketing works.
The 7 Most Important Features Of A Website
What are the most important features of a website? You’ve probably heard the saying “You only get one chance to make a good first impression.” This is especially true for your website. Your website is
How To Build A Functional Website In 7 Simple Steps
Think about why you started your business in the first place. What made you start your business? Was it because you wanted to help people? Or was it because you had a passion for something?
Technical SEO Checklist In 8 Simple Steps
Technical SEO isn’t as sexy as content creation or outreach. But it’s crucial to your rankings. Your website’s technical SEO isn’t something that can be overlooked. Even if your site is perfectly optimized from a
Nail Your Local SEO In 7 Steps Simple
You can adopt different strategies in your on-site content optimization and off-site content promotion endeavors. Here’s each step with an example. Local SEO is all about optimizing your website for search engines and people in
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